Niche Identification for Psychologists

Identification of niche may be one of the biggest factors determining the speed at which you are able to generate clients and be able to make your practice not
*Price does not include Gst
Institute of Clinical Hypnosis and Related Sciences (ICHARS)
Institute of Clinical Hypnosis and Related Sciences (ICHARS)
ICHARS is dedicated to enabling coaches and mental health practitioners to create a happier, healthier, more fulfilling world by helping them develop advanced coaching and therapeutic skills with comprehensive, step-by-step training. This enables them to serve their clients better and meet their professional and personal goals.

Eligibility Criteria

  • Masters in Psychology
  • Registration on Visit MHP as a Practitioner
  • Completed Profile including education details

Course Description

If you’re an aspiring psychologist or even a practising professional, you’ll often hear this advice repeated. Psychologists must become specialists. They cannot be generalists. This advice is simply false.

Psychology is more than the study of emotions and behaviours. Psychology is the study of people. It is the study of how people think, behave, and feel. This is the essence of psychology.

Once you understand this and develop the required skills to help clients manage their thoughts, feelings and behaviours along with the underlying factors that are driving the same, you can contextualize this to most emotional challenges that the clients face.

Having said that it is still important for you to identify your niche as a psychologist. Identifying their niche can help psychologists create an effective brand building strategy. Identification of niche may be one of the biggest factors determining the speed at which you are able to generate clients and be able to make your practice not just emotionally but also financially fulfilling.

This short yet power-packed workshop was created for psychologists with an interest in building a business around their practice.

Course Curriculum

  • Understanding what is a Niche, its purpose and how is it different from specialization
  • Niche (is it about limiting or expanding)
  • Why is niche important?
  • How to identify your niche?
  • Now you know your niche, what next
  • Pricing Strategy for your niche

Course Takeaways

  • Understand the difference between Specialization and Niche
  • Identify niche
  • Learn to use Niche for creating content
  • Learn to use Niche for brand building
  • Tips to market your practice and grow your client base
  • How to create an emotionally and financially fulfilling practice

Additional Details

The course is being offered to registered mental health practitioners on a pay as you like basis. This means that while you can avial the course for free, we would appreciate any donations that you would like to make towards the Visit MHP initiative. You will receive the 80G certificate to avail tax benefits for any donations you make.

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Upcoming Courses

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